Plant-based alternatives
Product development based on consumer preferences
Interest in vegetarian and vegan products has been steadily growing for years. Depending on the study, experts in Germany estimate that around 10 percent of consumers follow a meat-free or fully plant-based diet. In response to this trend, Premium Food Group has been systematically expanding its plant-based alternatives division in recent years.
This involves not only the development and production of meat, fish, and sausage substitutes but also the creation of entirely new plant-based products. The product development team bases its work on the preferences and eating habits of consumers.
Producing vegetarian and vegan foods is an excellent complement to our diverse product portfolio.
Iris Heckmann, Plant-Based Alternatives Division
Veggie mince, veggie salmon, and much more
The Plant-Based Alternatives division offers a wide variety of products, ranging from vegetarian and vegan meat items such as mince or steaks to vegan salmon and various types of veggie cold cuts, as well as entirely new plant-based creations. These delicious and nutrient-rich items are produced in separate facilities.
Product development is crucial in the plant-based alternatives sector. Many employees in this division follow a vegan or vegetarian diet themselves, bringing personal insights to the development process.
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